After I became pregnant with my daughter. Although pregnancy and the transition into motherhood was a beautiful and fulfilling journey, it was a difficult one. The hormonal rollercoaster, childbirth, postpartum recovery, sleepless nights, breastfeeding.

I knew I was just one among millions of women going through this but I did not understand why the lives of women over generations have not been made any less difficult. 

I realized: to make great and effective products for women we must make women central to the process. At LILAS, we invest the time to speak to women and truly understand their wellness needs.